Policy

Public Relations

Miscellaneous Policies--Public Relations
Policy

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Document Number: HR--185 Revision #: 1.0
Document Owner: Executive VP Date Last Updated: 08/17/2012
Primary Author: Director of Human Resources Status: Approved
Date Originally Created: 02/02/2012
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General Description
Description: Information about public relations relative to HR policy.

Purpose: Delineation of HR policy.

Scope: All faculty, staff, and administrators

Responsibility: Communications and Public Relations
Human Resources
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Requirements
Relevant Knowledge: In order to comply with this policy you should know:
Current University policy
Terms and Definitions: Additional training

Corrective Action
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Policy Provisions
1. Public Relations

Any media, media personnel and/or individual requesting a quote and/or press statement should be directed to the Executive Director of Communications and Public Relations, or the President's appointed media contact. Media outlets requesting information about Cumberland University Athletic Programs should be directed to the Director of Athletics.

Administrators and School Directors wishing to release announcements concerning upcoming events should send the written announcement/press release to the Executive Director, or the President's appointed media contact, for approval and distribution. The President of the University has final approval of all press releases.

Administrators, Faculty and/or staff members at Cumberland University should not speak on behalf of the institution.



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Performance Evaluation
Performance Metrics: Compliance with standard policy and procedure

Consequences: Further training
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Subject Experts
The following may be consulted for additional information.
Director of Human Resources

Executive Director of Communications